Hvorfor stor fildeling er viktig for e-handelseffektivitet

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For et e-handelsnettsted er bildefiler, videoer og produktspesifikasjoner vanlig. Men mesteparten av tiden starter du filopprettingsprosessen med ekstremt store filer.

Vi snakker store bilder fra Photoshop, grafikk som blir forringet når de sendes via e-post, og produktvideoer som ikke engang kan sendes eller lagres i mange programmer.

Siden sending og overføring av store filer er en stor del av å drive en e-handelsbutikk, er det fornuftig å finne verktøy for å gjøre denne prosessen mer effektiv.


In addition, it’s critical to understand why large file sharing is so important for ecommerce in the first place. So, keep reading to see the areas in which you’ll be using large file storage and transfer tools.

Godta store bilder (og andre filer) fra frilansere

As with any business, an online store requires the help of freelancers. You also may be working with full-time employees who are in the field or working from home.

Regardless, files must be sent and stored on a regular basis.

Let’s say you set up a photo shoot for a new line of outdoor apparel. You get your favorite photographer, she edits the photos in Lightroom and Photoshop, then sends them over to you.

This wouldn’t be possible through email, and the same goes for many sending and storage services. So, it’s best to have a solution that can support those kinds of huge files. It’s also nice to get your photos as quick as possible.

Once the photographer has access to your sharing account, you can be sitting in a completely separate location while still having cloud access to the photos.

Totalt sett er det det mange måter å dele større bilder på nettet–including cloud storage, file sharing services, and dedicated storage space. Some are better than others, but for ecommerce, we’re fond of the cloud storage option.

Redigering av stor grafikk

Whether you have someone editing or you like to complete minor edits yourself, you’ll often find that graphics created in the past can be repurposed for future use.

For instance, it’s rather common for online stores to have a branded template for posts on Instagram or Pinterest.

You can’t take a JPEG or PNG and edit it on your computer, so you have to maintain the highest quality photos with layers and editing components.

Bilde studiepoeng: Shutterstock

Overall, it’s best to have basic knowledge with verktøy som Photoshop eller Illustrator. This way, you’re not constantly relying on freelancers for minor tweaks.

Sende videoer

Product videos are becoming the norm for ecommerce. The only problem is that videos are a monumental pain to share with other people. The person who takes the video might have to give it to you on a flash drive.

Then, you share it with others through email but then you realize the kvaliteten er sterkt redusert, or you can’t send such a large file. Overall, you’re better off working with a large file storage and sending app that supports the robust file sizes that come along with videos.

Deling av media med selskapets interessenter

Interessenter inkluderer vanligvis alle som jobber for ditt selskap eller har en slags delt interesse for det. Dette kan være en investor, eier, ansatt, frilanser eller moren din som ringer deg etter jobb hver dag.

Feedback is crucial when creating media files for an online store. You don’t want to publish an image or video that lets off the wrong message or simply doesn’t look appealing to the eye.

Derfor, you may send each media file to a few people connected to your organization. This type of rapid-fire sharing gets slowed down dramatically by email, texting, and other inefficient sharing methods.

Instead, you’re better off having a tool that provides a simple link to all, or some, of your online files.

That link gets shared through email, text, or you can even write it down. After that, every person with the link gains access depending on who you have specified can edit or read the files.

Beskytte verdifulle filer

As many ecommerce store owners know, large files have value. Whether it’s because these files represent your brand (think logos and Instagram photos) or because you spent lots of money on them (for an infographic design or a batch of professional product photos) you should consider protecting everything that other people might want to steal.

You may think that it doesn’t matter if a blogger or smaller ecommerce store takes your product videos or pictures, but if someone pulls your photos from Google you’re basically paying for another company or individual to make money – and potentially compete with you.

Storing your larger files in a safe place isn’t going to completely remove the risk of stealing, but you at least know that your larger, editable files are not open to the public.

This way, any thieves that come along would be stuck with whatever smaller files you have uploaded to your website and don’t get the benefit of things like Photoshop files.

In addition, you don’t have to go digging around on your local hard drive–it’s all stored online where you and your coworkers can find it.

Er du klar til å forbedre effektiviteten til e-handel med stor lagring og deling av filer?

Large file storage and sharing won’t make you tons of money overnight. Rather it’s a wise, longterm investment for ensuring that your digital assets are protected and being shared efficiently.

There’s nothing more frustrating than having to spend a few hours just to receive or send a few images or videos. And after that, you typically end up with a compressed result anyway.

That’s all we have for improving your workflow with the help of large file sharing! Please comment in the section below if you have any thoughts about some of the best reasons for doing this.

Also, let us know if you have any questions about getting set up with large file sharing or storage.

Joe Warnimont

Joe Warnimont er en Chicago-basert forfatter som fokuserer på e-handelsverktøy, WordPress og sosiale medier. Når han ikke fisker eller praktiserer yoga, samler han frimerker i nasjonalparker (selv om det hovedsakelig er for barn). Ta en titt på Joe's portefølje å kontakte ham og se tidligere arbeider.

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