The week is coming to an end, and what a week it has been in the ecommerce industry. While the previous week saw both nChannel adding BigCommerce & Shopify this week has been a little more quite. Small merchants are happy to see a partnership between Wanelo and Shopify and analysts expect 2015 will see niche acquisitions in the ecommerce sector. Read on to see what else happened during this past week.
Some small retailers are calling it a match made in ecommerce heaven: On Monday, Wanelo and Shopify launched a partnership that aims to further help level the playing field for independent e- stores. “When we started talking to stores on Wanelo, we found that so many of our favorite stores were on Shopify, so we kept getting more and more excited about launching Shopify-specific integration,” Wanelo Founder and CEO Deena Varshavskaya told FOXBusiness.com. If you would like to learn more about Shopify then you should read my review.
If we think back 10 to 15 years ago, we could not have imagined shopping online or the increasing importance of online retail in today’s society. Now, we can shop for almost anything from our personal computers, smartphones and tablets; from anywhere in the country and have it delivered to our doorstep.
In this modern world of technology, ecommerce is becoming a very significant option for many businesses as there are lots of companies that are interested in developing their online stores.With increasing demand for online purchasing, more and more businesses are moving to e-store from brick and mortar stores. So which platform is the best one? Check out my comparison chart for the answer.
Today, ecommerce drives nearly all retail growth in the U.S., so it comes as no surprise that retailers are developing more immediate and interactive online experiences to retain and grow their customer base. With an enormous increase in both shopping on mobile devices and online purchasing traffic, retailers are in a much larger and more competitive landscape to sell their products. To stay on top of minds, social integration has become a major focus for retailers looking to reach consumers in real time.
In a bid to strengthen their presence in the ecommerce sector, large players such as Amazon, Snapdeal and Flipkart are likely to look at acquiring companies with niche, differential capabilities, say industry analysts. With the recent acquisition of gifting technology platform Wishpicker by Snapdeal and reports about its acquisition of online order management platform Unicommerce, experts feel ecommerce players are looking to benefit from the vertical capabilities that such companies have on offer.
Feature image curtsey of Cash Cats