The week is coming to an end, and what a week it has been in the ecommerce industry, a lot has happened for the most popular ecommerce platforms. This week saw AdRoll partner up with Shopify, Bigcommerce is a great WordPress alternative and much more.
AdRoll, a provider of retargeting ad tech, is integrating with Shopify, a cloud-based, multichannel commerce platform. According to MAW in a comprehensive report Monday, this “makes it possible to provide e-commerce merchants an ability to retarget customers across devices, all within the Shopify platform.” Read my full Shopify review here.
Though many believe that WordPress is the best solution to use when building your small business website, it’s not a panacea that fits ever company’s needs. A sharp learning curve combined with the ongoing burden of constant upgrades and the need for frequent backups often leads to a search for other website building solutions. read my full Bigcommerce review here.
There’s a new kid on the ecommerce block, and one that could be as revolutionary as Amazon was on its launch 20 years ago. International airfreight comparison site ParcelHero, an ecommerce fulfilment specialist, says Jet.com will be a game-changer in the industry, thanks to its unique cost saving approach to logistics.
As discussed in our recent research report on email marketing tool providers, the email marketing space has rapidly transitioned from a few small-business or enterprise-focused ‘batch and blast’ vendors to a layered, confusing mess of hundreds of tools.