Articles Adi has written:

15 Kickass Tools for Social Media Marketing Automation in 2024

Articles

Social media has come a long way since Six Degrees, the first social platform.

Before 2005, Facebook and LinkedIn were all the rage.

Later, Twitter, Snapchat, Myspace, Instagram, YouTube, Pinterest, Google Plus and many others cropped up to meet the rising need of people to link with each other.

Later on, businesses realized that social networks are also the best places to hunt for leads, and then came social media advertising.

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30 Best BigCommerce Themes For 2024

Articles Ecommerce Resources

If you have a product or service to sell online, you need a powerful online platform.

BigCommerce offers a solution to develop fully-featured online stores and ecommerce websites. There are all kinds of themes out there, and choosing the right one is essential to have an attractive store that converts well. If you want to learn more about this platform check out BigCommerce review.

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B2B Ecommerce (2023): 5 Step Guide to Setup, Build & Grow a B2B Ecommerce Business

Ecommerce Selling Advice

US$26 trillion.

That’s the global B2B ecommerce revenue forecast for 2030.

The B2B ecommerce market size is growing rapidly YoY, but there’s a big challenge here:

50% of B2B buyers prefer to purchase via B2C platforms.

The problem?

B2C ecommerce websites and businesses evolved quickly, leaving B2B portals far behind, and today, they provide a richer customer experience than most B2B ecommerce portals.

If you want to make it big as a B2B ecommerce business, you have to adapt, change, and change fast.

And we’re going to show you exactly how. Step by step.

Let’s dive in:

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10 Guidelines to Prepare Your Online Ecommerce Store for the Mobile-First Indexing Update

Articles

Have you noticed that some online ecommerce stores have highly responsive pages while browsing on our laptops while their mobile version isn’t so appealing and responsive? At the same time, other stores have highly optimized websites for both the desktop and mobile.

Ever wondered why such differences exist?

Let’s dig a little deeper.

You might have probably heard the term ‘mobile-first indexing’ lately. Let me break it down to you in simple terms.

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The Ultimate Guide to Get Users to Create User Generated Content

Articles

User-generated content is essentially any content created by unpaid contributors or users. It can include anything from pictures, videos, and blog posts to testimonials and comments on discussion boards.

User-generated content is typically created or uploaded online, where it is easily shared.

But why is UGC such a big deal? And why are corporations spending millions to try and push users to create user generated content?

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15 Niche Market Examples For Inspiration (2023)

Articles

Technology has done wonders and transformed the way we live our lives.

A few years ago, the global business operated in the physical world. Back then, you were expected to visit a shop to make a purchase. In the present world, smartphones, tablets, and PCs have changed the scenario, and companies have started setting up online businesses to tap into the massive population of the internet world.

Companies like Amazon, eBay, Walmart, and Target proved that e-commerce was the newest kid on the tech block worth checking on. But as time went by, niche specific business owners realized that some buyers don’t want to go to these general sites for everything. Niche-specific businesses are usually passionate about what they sell, and they usually do a lot of research and value the opinions of their customers while scouting for a product to add to their catalogues.

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Interview With Usama, CEO of Botsify on Chatbots and Messenger Marketing

Interviews

Ever had a conversation with Siri? I bet you have.

While it isn’t practically any beneficial, you can always spend a good amount of time asking her stupid questions like what Trump had for breakfast. Setting all jokes aside, chatbots have evolved considerably and become a necessary supplement of most websites.

Chatbots have been proven to be radically more efficient in gaining conversions than traditional email marketing. Having said that, this breed of bots has turned out to be the most preferred tool for growth hackers and social marketers recently.

And the reason is quite clear- imagine getting a 50-70% open rate and 20-30% CTR! That’s almost 10x the average of email marketing!

I had a short conversation with Usama, CEO of Botsify as he explained how he build a platform which lets users of any skill level create and customize their own chatbots. Let’s dive in:

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