10 Sure-Fire Ecommerce Formulas to Skyrocket Your Sales

Screen Shot 2015-01-27 at 11.30.52 AM copy

If you have an appealing e-commerce store, but its conversion rates are at the lower end of the scale, there is a problem. What could be the reason behind its abysmal conversion rates? Frankly, there could be many reasons, and you’ll be hard-pressed to find the right one. However, commonsense says that maybe your e-store fails to provide a memorable user experience.
Continue reading

Top 10 Most Important Things To Do After Installing Shopify

Screen Shot 2015-01-26 at 11.09.27 AM

Over 40 percent of all internet users have, at some point, purchased items via online platforms on their phones, tablets or computers.

You want in on the action, right? If you’ve turned to the Shopify ecommerce platform you are on the right track, because Shopify is known as one of the standout ecommerce platforms for getting your site up and running fast. If you want more info please read my full Shopify review or check out the short video Shopify review.
Continue reading

How to make the most of your email database


This is a guest post by Matthew Neal of Out To Sea. Most marketers know that email marketing can deliver serious results if you know how to utilize it properly. Optimizing our clients email newsletters and triggered email strategy is a high priority at my agency Out To Sea. It is a fascinating aspect of digital marketing and for the retailers especially, it is a channel that needs to be firing on all cylinders if you are serious about generating revenue from your store.
Continue reading

How to deal with negative reviews and turn them into something positive


As a new owner of a budding ecommerce store, there is nothing more terrifying than getting that first negative review. No matter what platform you use, at some point you will get a negative review. As humans, we prefer positive feedback instead of critique, however, as a business owner, one is just as important as the other. While it might sound weird, you will come to appreciate the negative reviews just as much as the positive reviews. In this article I will look at some of the things you can do in order to make a negative review a positive experience for both you and your customers.
Continue reading

How to Use Automated Tools to Prevent Abandoned E-Commerce Carts


Any e-commerce merchant can vouch for just how much time and resources go into building the perfect platform for their website.  E-commerce professionals aim to develop the ideal spot for their consumers to browse, shop, create endless wish lists, and hopefully make purchases. The site owners provide their sales teams with items for purchase, details, and as much data as possible to make it welcoming and accessible.

Continue reading