Think about all of the notifications you receive on a weekly basis. Some come in the form of mobile app push notifications, while others combine to form the onslaught of emails you receive in your inbox. Throw in SMS and you start to realize that the clutter being built up throughout your day makes it tough to keep it all in check.
And that’s from the perspective of an average user.
Now think about notifications as an ecommerce professional. The competition to communicate and connect with customers seems impossible to beat.
Continue reading Wigzo Review: Browser/Desktop Notifications for Ecommerce
Crowdfunding has become extremely popular in the recent past, allowing entrepreneurs and smaller companies to gain funding from regular people for their projects such as movies, smart coolers, interesting games and more. Crowdfunding works by asking people to contribute to the campaigns, who then receive rewards for their “investments.”
Continue reading Crowdfunding and PreOrder Platforms: Tilt vs Celery vs Shopify vs Kickstarter vs Indiegogo
Some might argue that security is one of the first things to look for when scouting hosting companies. I would state the opposite. Security with web hosts is similar to choosing a car based on security. If you go to Consumer Reports and look at just about any car, you’re going to see that security has been covered vigorously with all companies.
In short, these companies have realized that security is indeed the number one concern for customers, so they have invested lots of time and money into it.
The same goes for web hosts, so security doesn’t really factor into the equation of which one to choose.
Continue reading The Truth About What to Look for in a Web Host
Sending an email to a client or potential customer is one of the easiest ways to show your professionalism and overall branding.
Although it’s easy and free to setup an email with Gmail or Yahoo, you look far less credible. That’s why a free business email address is required.
For example, a business email address looks something like this:
Therefore, people see that you’re a legitimate company, and they can even view where your official website is located. Not only that, but Gmail, Hotmail and other free accounts often get sent to the spam box if you’re using them for an email marketing service like MailChimp.
Continue reading Free Business Email Address: How To Set It Up
If you’ve never heard of SEMrush, I would recommend you rush on over there. The website manages the complicated facets of spying on your competitors and understanding what they’re doing right and wrong. This comes in play for all ecommerce stores, since SEO, backlinks and other referrals provide most of the traffic you receive.
Overall, the SEMrush program delivers an online search engine for you to paste in a website URL and see all sorts of metrics and reports about said website.
Continue reading How to Spy and Outgrow your Competitors with SEMrush